Xpeng: It is "people's belief" that must not be defeated by epidemic

The sudden outbreak of novel crown pneumonia in early 2020 threatened people's physical health, disrupted the pace of life in the society, and affected the country's real economy. The consequences are far-reaching and difficult to predict in advance. In the next period of time, many small and medium-sized enterprises, start-ups, and companies with poor operating conditions will have a hard time, and may even die. Both the economic and automotive industries must prepare for the worst possible situation.

A few days ago, at the launch event of Xiaomi's new product in the form of live broadcast online, Lei Jun, Xiaomi’s boss, issued the initiative that "life can be affected by the epidemic, but we must not be defeated by the epidemic." After the mobile phone industry, which industry will be activated next? The auto market, which was already in the "cold winter period," was even worsened by the epidemic, but XPeng Motors, as a start-up company committed to building smart cars, has not been depressed.

On February 14th, Zhaoqing Xpeng New Energy Investment Co., Ltd., founded by Xpeng Motors investing 100 million yuan, was officially established. The establishment of the new company will further improve the layout of Xpeng Motors' supply chain. Facing the impact of the epidemic, He Xiaopeng, Xpeng Motors’ Chairman and CEO believes that it is not only the smart car industry that cannot be defeated by the epidemic but also the beliefs of people from all walks of life.

The more you have fear and anxiety, the more you have expectations

 From Mr. He's point of view, he did not really turn the concerns at that time into practical actions to promote epidemic prevention, which became one thing that he regretted.

 The more you have fear and anxiety, the more you have expectations. There must be trust in the heart, and even more faith. We must believe that we will defeat the epidemic, that our economy and life will be restored, and that our resistance and the resistance of our country can defeat everything.

Finding a way to survive in the new era is something everyone urgently needs to do

On February 13, Xiaomi did a live broadcast of a new product launch event under such an abnormal situation. What surprised Mr. He was that Xiaomi’s overall propagation index rose by 40 times after the conference.

Our lives can be affected by the epidemic, but we must not be defeated

He Xiaopeng highly agreed with the sentence that Lei Jun said at the new product launch. He believes that an outstanding entrepreneur and everyone who believes in things is a long-term optimist.

When we are in good times, we will think about how to obtain a larger, upward, and galloping space; in adversity, we need to calmly judge and expect to be one pace or even half a pace faster than most people. He Xiaopeng believes that being able to find a survival methodology in the new era is what we each need to do urgently.

It is important to seize the opportunity in crisis

On January 23, Xpeng Motors launched relevant plans for epidemic prevention. The company donated medical supplies worth 3 million yuan to the epidemic area for the first time, and is still adding more donations to help the epidemic prevention and control.

Affected by the epidemic, on February 3, Xpeng Motors set up a working group, and executives began meetings in their homes to discuss and deploy for return to work.

On February 10, Xpeng Motors resumed work. Although 70% of its employees were still working remotely in the first week, the teams in R & D, production, sales, service, and functions have begun discussions on new models in special periods. Analysis and implementation, to ensure that the project progress smoothly.

We all know that existing successful companies have grown up in a particularly challenging environment. Regardless of whether it is for the enterprise or the individual, such a growth experience makes him have a stronger sense of risk, a more balanced comprehensive ability, a more solid internal strength, a stronger belief, and a better performance.

Believe in the power of "belief", and spring will come

China's automotive industry is undergoing tremendous changes, undergoing a process from functional vehicles to smart electric vehicles. There is no doubt that today's automotive industry is facing considerable challenges. At the moment, Xpeng Motors needs to adjust to the pace, solidly practice its internal skills, and establish firm confidence to achieve the ultimate goal of the year.

Xpeng Motors will usher in the new flagship product Xpeng P7 this year. He Xiaopeng emphasized that Xpeng Motors will strengthen the quality of overall services and operations, and will make various efforts to improve the corporate brand. He believes that as long as he does his job well and comes up with the best products, he will naturally usher in a new spring of smart electric vehicles.

 As a leader of a technology manufacturing company, He Xiaopeng also hopes that the government and banks can give manufacturing companies more support in terms of economic policies and capital loans to help the industry achieve rapid recovery.

"Spring is coming, people's faith is undefeated" is the conclusion of this article by He Xiaopeng. Indeed, no matter what industry you are in and what role you are playing at this time, it is better to believe in the power of "belief".